Blue-chip NFTs is a popular buzzword one will find strewn across Twitter and various crypto media. The term, “blue chip,” is borrowed from traditional finance where stocks that are considered to be the well-established extension of corporations known for their quality, reliability and financial stability. But, exactly what are blue chip NFTs and how are they identified? 

Nansen research analyst Louisa Choe, comments to Cointelegraph that since NFTs are still nascent “…it is sometimes challenging to apply this criteria since NFT as an asset class is still evolving.” The general consensus is that the much sought after blue chip is the asset with the least amount of volatility, meaning it sustains its value over time.

Let’s explore a few of the factors that play into determining whether or not a particular NFT project qualifies for blue-chip status.

Volume is only a piece of the puzzle

Collectively, NFT investors, like any trader, look at the total volume of sales and the total market cap of the collection. Typically, when an NFT collection reaches or exceeds the sought-after 10 Ether ($30,624) level, collectors consider it to have reached blue chip status. The total volume of sales is also another data point NFT traders turn to as a point of measure in determining whether the market is healthy. 

While high volumes are desirable, are they sustainable and reflective of blue-chip status? Nansen updates their blue-chip index every 90 days, knowing that “the market is young and fickle.” As such, controversy is often sparked within the NFT market when a collection…


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