Ethereum domains showed an increase in demand as Ethereum Name Service (ENS) registration totaled 126,141 registrations in just one week.
The ENS Dashboard, a data tracker created by developer Nick Johnson, shows that registrations went from 11,042 to 29,727, increasing over 200% during the weekend. This happened amid the second-largest .eth domain sale when “000.eth” was bought on Sunday at 300 Ether (ETH), which was worth around $320,000 at the time of sale.
Because of the purchase, ENS’s daily revenue jumped up to $684,174 when the sale was completed. Following this, the registrations for .eth domains peaked at 34,357 on Monday as hype over the sale reached its climax. This pushed ENS to the top of the seven-day nonfungible token (NFT) collection sales chart at information tracker Dapp Radar.
Social media activity surrounding ENS has also reached new highs. According to crypto social tracking platform Lunar Crush, engagements with the keyword increased by 108.4% within seven days.
Ethereum Name Service 1-week activity:
Social mentions: 41.71K +69.8%
Social dominance: 2.94% +294.1%
Social engagements: 101.58M +108.4%
— LunarCrush (@LunarCrush) July 6, 2022
The surge in demand for ENS domains also happened as Ethereum’s average gas fees fell to $1.57, a number that has not been seen since 2020.
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